Audience Research by Paper

Audience Research

Gender: Male

Age: 23

Interests: Sports, gaming, music, films, social networking.

1.      Do you like horror?

-          Yes.

2.      What horror genre scares you the most?

-          Psychological.

3.      How often do you watch horror films?

-          Once in a while.

4.      What is your favourite horror film?

-          Paranormal Activity.

5.      What would scare you in a horror film?

-          Nothing.

6.      Do you prefer the “unknown” attacking or do you prefer seeing the gore?

-          The gore!

7.      How would you define the horror genre?

-          The blood, killing, terror and violence.

8.      Do you think the music used in horror is more effective or less effective than the actual horrific scenes?

-          Music definitely plays a big part, if there was no music you wouldn’t be able to get into the film and the horror genre would seem pointless.

9.      How would you create a “scary” atmosphere in a horror teaser trailer?

-          Low lighting, creepy music or something like a sudden movement/ action that would startle the viewer.

10.  Do you think horror teaser trailers are scarier than the actual film?

-          Not really, the real horror begins in the film. If the teaser trailer was scarier, it would be giving too much away.



For my audience research, I used a common method of pen and paper. I chose to use this method as I prefer to write down my questions/ answers and then be able to edit them on the paper because I may delete or forget questions I wanted to ask I used Microsoft Word.